Thank you to Hannah Harper, European Concept Designer at Interface Hospitality, for today’s guest post. Interface Hospitality specialises in floor coverings for guest rooms, corridors and public spaces – and they’ve got their finger on the pulse when it comes to the trends shaping contemporary hotel interiors.
Internationally acclaimed Dutch designer Marcel Wanders has been described by the New York Times as the “Lady Gaga of the design world”. If you step inside the Andaz hotel in Amsterdam, one of his recent creations, it is easy to see why. The hotel has been described both as outlandish and quintessentially Dutch, with the rich history of the Netherlands evident in the hotel’s features – from the Delft blue carpet to the tulip-inspired chairs.
However, far from being ‘way out’, many of the characteristics of the Andaz are fairly typical of some of the key trends we are seeing across the board in the hospitality sector, from youth hostels to luxury retreats.
Location, location, location
Hotels are striving to become part of their local community, to reflect where they are on the map and become places that appeal to locals looking for a place to meet for drinks as much as to travellers from further afield. Whereas previously hotel chains might have had uniform properties across the globe, the trend now is to provide local variations on the brand.
The power of the individual
There is a growing tendency for hotels to provide quirky, individual spaces. It’s not so much about creating a “home away from home”; more about creating a special, unique experience that takes guests away from the daily grind of modern day life.
Other trends that are taking hold in hospitality interiors include:
One space, many uses
Hotels are featuring flexible, multi-purpose spaces. In place of a dedicated reception desk you might find a lounge area where guests can relax when they arrive, and someone will check them in using a iPad. It’s a flexible and fluid set-up, geared up for locals and off-the-street business as well as for overnight guests.
Back to basics
Another key trend is for hotels to reflect the fabric of the building in which they are located. Think exposed brick work and a pared down, Nordic feel. Acoustics play an important role, helping create calming, restful spaces where guests can relax and recharge their batteries.
Back to nature
In the compact living spaces of modern cities, people are increasingly searching for a link to the natural world. Hotels are tapping into this growing trend, applying the principles of so-called biophilic design which seeks to incorporate natural elements into the built environment.
Supporting these various interior design trends is a colour palette of neutrals with flashes of colour. We are seeing lots of natural neutrals, warm greys with black and pops of colour – such as pink and mustard. Accessories provide a low-cost way for hotels to incorporate these accent colours. Modular flooring is another practical solution and offers hotels the flexibility to add coloured tiles to a neutral backdrop for a fast and inexpensive design refresh.